November 21, 2008


It’s time to embrace ‘branding’

Heather Denkmire Some nonprofits shy away from corporate terms like ‘branding.’ Consultant Heather Denkmire offers three key ways staff and volunteers can take ownership of good marketing techniques.

General Marketing Tips

Creating core marketing messages

Nonprofit mission statements and marketing messages are distinctly different. Consultant Cindy Sink discusses how to unearth and communicate clearly an organization’s core message.

Media Relations

Media relations in an election year

Getting media attention during an election year is not without its challenges. But with a focus on public policy issues, nonprofits can be viewed as experts and garner much needed media attention.


Online/Email Marketing

Tips for nonprofit blogs

Online-marketing expert Michael Hoffman provides 11 tips to help ensure your nonprofit makes the most of its blog.

Messaging/Branding

Getting out the right messages about your nonprofit

Marketing expert Hannah Brazee Gregory offers tips on how nonprofits can overcome obstacles and take advantage of what they have that corporations don't.


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Nonprofit Jobs

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Resource Directory

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